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Koenigsegg includes CarPlay in crazy (and gorgeous) new 1...

Today, 02:24 PM

Posted By x-bot in iDevice News


You’d think putting three electric motors into a sportscar to generate a total of 697bhp would be pretty impressive in itself, as would a 1085bhp 5-litre V8 gas engine, but no: Koenigsegg had to combine the two. The exclusive Swedish supercar manufacturer’s new Regera hybrid delivers a total output of 1782bhp.

With all that power, it might be a little hard to hear the stereo over the engine noise and tire screeching, but Koenigsegg has fitted a CarPlay unit to the car for those times when you’re taking things a little easier … 


As you’d expect from Koenigsegg, the Regera isn’t going to be cheap. They are making just 80 models, and the base price is a cool $1.89M. I’ll let them know my address for the review model …

Apple introduced wireless CarPlay to iOS in the 8.3 build seeded to developers earlier this month. It is likely to be available in some rather cheaper cars in the future thanks to a touchscreen-free option from Harman.

You can also buy compatible aftermarket stereos from Pioneer, Alpine, and Kenwood–a route you may need to take if your next car is going to be a Toyota. You could also skip CarPlay altogether in favor of an Apple Watch … or wait for the hypothetical Apple Car.

Via AutoCar

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Does Pebble’s new gold-colored Time Steel smartwatch look...

Today, 01:49 PM

Posted By x-bot in iDevice News


A week after Pebble announced a color-screen version of its popular smartwatch, the Pebble Time, it has now announced a stainless steel model: the Pebble Time Steel. The metal version is available in silver, black and … gold finishes. Wonder where they got the inspiration for a gold finish with red strap?

The Time Steel will retail at $299–a hundred bucks more than the plastic original, but still $50 less than the plastic-strap model Apple Watch. It’s available on Kickstarter for an early bird price of $250 … 


Pebble claims to have boosted the 7-day battery life of the Time to ten days, at the cost of an extra 1mm thickness.

The company is estimating delivery in July, though it doesn’t have the best of track records when it comes to meeting promised deadlines.

Pebble is also opening up the accessory port to allow third-party companies to develop ‘smart straps’ for the watch, adding functionality via embedded sensors. Possible examples given include heart-rate monitors, GPS units and even extra batteries, to boost the time between charges.

Apple’s own genuine gold Apple Watch Edition will cost rather more and have significantly lower battery-life, but we suspect that not too many people will be changing their purchase plans …

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Apple iPhone 6 vs Samsung Galaxy S6 hands-on comparison (...

Today, 12:51 PM

Posted By x-bot in iDevice News


Believe it or not, there’s an iPhone 6 in that pile of smartphones shown in the image above and we’re going to compare it to Samsung’s newly announced Galaxy S6. Which one would you prefer? More importantly, what are the major differences between these two devices? Well, let’s go ahead and find out…


Hey what’s up everyone this is Dom and today we’re comparing Samsung’s Galaxy S6 to Apple’s iPhone 6. These two devices are from completely different areas in the mobile space, but there are still some striking similarities between the two.

As far as design goes, Samsung has implemented a fresh new design with the Galaxy S6, which in my opinion, looks miles better than its predecessor. Some people have been quick to point out that it appears to be a cross between iPhone 6 and iPhone 4, but honestly, I’m just happy Samsung ditched the plastic builds found on previous generation smartphones. When it comes to thickness, the 6.8mm frame on the Galaxy S6 wins over the marginally thicker 6.9mm found on the iPhone 6.

The Galaxy S6 features a metal frame that’s color-matched depending on the model and Gorilla Glass 4 covering its front and back side. The build quality here appears to be comparable to the iPhone 6 in nearly every way, but Apple ditched the glass panel design years ago and has stuck with metal housing for the last few models.

Check out our full Galaxy S6 vs iPhone 6 comparison video below:

Unfortunately, the design of the Galaxy S6 and iPhone 6 comes with a few compromises. You won’t find a removable battery, SD card expansion, or waterproofing on either device.

Around the front of the Galaxy S6 you’ll find a 5.1-inch QHD Super AMOLED display with a resolution of 2,560 x 1,440, while the iPhone 6 sports a 4.7-inch IPS display with a resolution of 1,334 x 750. Above the display, The S6 has a 5-megapixel front facing camera, while the iPhone 6 features a 1.2-megapixel shooter.

Below the display, Apple’s iPhone 6 features a home button with a built-in fingerprint sensor called Touch ID. Samsung launched its own fingerprint sensor with the Galaxy S5, but has majorly improved it on the S6. It works exactly like Touch ID now, but Samsung may have went a little too far in mimicking the setup screen. Check out the above video for a side-by-side demo of the fingerprint sensor features. Samsung also uses two capacitive buttons on the front for navigation through the user interface.

On the back side, the Galaxy S6 features a 16-megapixel camera with optical image stabilization, and LED flash, and a heart rate sensor, while the iPhone 6 sports an 8-megapixel rear shooter, dual-tone LED flash, and the Apple logo.

The button layout between the two are pretty similar, with the volume buttons on the left side and power/lock switch on the right side, but around the top the Galaxy S6 features an IR blaster. On the bottom end, the iPhone 6 sports a microphone, Lightning port for charging, and speaker grill. With the Galaxy S6 you’ll find a very similar layout, but instead we have a Micro USB port for charging.

On the inside, there’s a lot difference between the Galaxy S6 and iPhone 6, but if you’d like to find out more about Samsung’s latest flagship check out our Galaxy S6 and S6 Edge hands-on comparison video or our comparison to the Galaxy S5. Furthermore, you can check out our iPhone 6 review here or our iPhone 6 vs iPhone 5s comparison for a closer look at it. So which device do you prefer? Let us know with a comment.

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Obama weighs in as China demands access to data services...

Today, 12:21 PM

Posted By x-bot in iDevice News


President Obama has publicly criticized China’s plans to expand ‘security’ policies that would effectively prevent U.S. tech companies like Apple selling their products in China without completely compromising data security.

Reuters reports that the Chinese government plans to require foreign tech companies to host in China all data servers used by their products, and to allow the government access to the data. As this would include iCloud backups, this would provide the Chinese government with complete access to all data stored on iPhones and iPads sold in China.

In an interview with Reuters, Obama said he was concerned about Beijing’s plans for a far-reaching counterterrorism law that would require technology firms to hand over encryption keys, the passcodes that help protect data, and install security “backdoors” in their systems to give Chinese authorities surveillance access … 


The new law would expand on existing requirements that foreign companies hand over source code for tech products sold to Chinese banks–a demand which the U.S. government has condemned as violating trade agreements.

President Obama told Reuters that he has told China that the new requirements would be completely unacceptable to American companies.

“This is something that I’ve raised directly with President Xi,” Obama said. “We have made it very clear to them that this is something they are going to have to change if they are to do business with the United States.”

The laws “would essentially force all foreign companies, including U.S. companies, to turn over to the Chinese government mechanisms where they can snoop and keep track of all the users of those services,” Obama said.

“As you might imagine tech companies are not going to be willing to do that,” he said. 

The relationship between the U.S. and China has long been an uneasy one, with the tech sector a particular battleground. Most of Apple’s products are made in China, but the country has used both security scares and regulatory barriers in an attempt to limit Apple’s rapidly-growing sales there.

The latest proposed law was first drafted last year, but as yet has no date for implementation. Reuters says that it become law within “weeks or months.”

Filed under: AAPL Company Tagged: Barack Obama, china, data privacy, Data security, icloud, privacy, Security, United States 367421 367421 367421 367421 367421 367421 367421 b.gif?host=9to5mac.com&blog=22754319&pos

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Apple Launches Worldwide 'Shot on iPhone 6' Ad Ca...

Today, 02:04 AM

Posted By x-bot in iDevice News
Apple has launched a worldwide "Shot on iPhone 6" advertising campaign involving 77 photographers, 70 cities and 24 countries, with iPhone 6 photography to be featured in magazines, newspapers, billboards, transit posters and more. The large-scale marketing initiative has started rolling out in several countries across the world this week, including the United States, Canada, United Kingdom, Thailand, Malaysia, Tokyo and United Arab Emirates.

Shot-on-iPhone-6-LA-Billboard.jpg"Shot on iPhone 6" photo on billboard in Los Angeles (via Twitter)
A number of "Shot on iPhone 6" advertisements have begun surfacing on Twitter and Instagram over the past few days, with spots appearing on the back cover of The New Yorker magazine, horizontal posters in London's Euston Square subway station and in the Malaysian city of Bangsar, billboards in Los Angeles and Toronto, the side of a tall skyscraper in Dubai and more.

The-New-Yorker-iPhone-6-800x506.png"Shot on iPhone 6" photo on back cover of The New Yorker (via Twitter)
The photography campaign began with Apple promoting a world gallery of photos taken with the iPhone 6 on its homepage over the weekend, including photo apps such as Instagram, Snapseed, VSCO Cam, Filterstorm Neue, Camera+ and Adobe Photoshop Express used for editing and filtering. The majority of photos shown provide scenic views of the outdoors, ranging from mountains and deserts to lakes and waterfalls.mf.gif


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Become predator and prey in multiplayer creep-fest, The F...

Yesterday, 11:30 PM

Posted By x-bot in iDevice News
SAN FRANCISCO — When I went to meet Peter Dijkstra, the business guy at Dutch game developer Vogelsap, I had to wait in line to see the small, indie team’s new horror game, The Flock. I wasn’t too upset, though,<span class="ellipsis">…</span><div class="read-more"><a href="http://www.cultofmac...st-flock/">Readmore ›</a></div><img width='1' height='1' src='http://cultofmac.com.feedsportal.com/c/33797/f/606249/s/43f68c62/sc/8/mf.gif' border='0'/><br clear='all'/><br/><br/><a href="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/rc/1/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/rc/1/rc.img" border="0"/></a><br/><a href="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/rc/2/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/rc/2/rc.img" border="0"/></a><br/><a href="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/rc/3/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/rc/3/rc.img" border="0"/></a><br/><br/><a href="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/a2.htm"><img src="http://da.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/a2.img" border="0"/></a><img width="1" height="1" src="http://pi.feedsportal.com/r/222166723809/u/3/f/606249/c/33797/s/43f68c62/sc/8/a2t.img" border="0"/>

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Apple hanging billboards on skyscrapers and buildings aro...

Yesterday, 10:41 PM

Posted By x-bot in iDevice News


As part of its Shot on iPhone 6 campaign promoting iPhone photography, Apple is now hanging billboard advertisements around the world. The ads feature the photographs in full bleed with a simple ‘Shot on iPhone 6′ tagline. The posters are going up around the world, including some dramatic large billboards on the side of skyscrapers. Pictured above is one such poster (photo taken by Jimmy Grewal on Twitter) being setup on a skyscraper in Dubai.

In total, the campaign will showcase 77 different individual’s images spanning 24 countries. Users on Twitter have been posting sightings of these ads from all over the world …


they replaced my iPhone 6 billboard this morning with this wonderful picture of a mountain. still an Apple ad too pic.twitter.com/tXyHrb25Ca

— Deej (@deejdesign) March 2, 2015

Have you seen #Apple's new billboard in Bangsar? It showcases #iPhone6 photography. http://t.co/bJXUVIFv8j pic.twitter.com/ScPANpwx6H

— vernieman #MWC2015 (@vernieman) March 2, 2015

@MacRumors @9to5mac New Apple Ad http://t.co/ea95Qi7Y3k
Timothy_!NT (@Timothy_INT) March 02, 2015

Hello Tokyo Apple billboard pic.twitter.com/R4t8yyAT76

— Cory Staudacher (@withhearts) March 2, 2015

Apple launched this campaign on Sunday, conveniently timed to coincide with Samsung’s Galaxy S6 announcement. You can see the full range of photography, and the apps that were used to make them, on Apple’s website. The apps used comprise the iOS Camera app (obviously), VSCO Cam, Instagram, Filterstorm Neue and Snapseed.

Tell us in the comments if you’ve seen the ads near you!

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iCloud Photo Library: What You Need to Know [Mac Blog]

Yesterday, 10:10 PM

Posted By x-bot in iDevice News
With today's launch of the <a href="http://www.macrumors...ilable/">publicbeta of OS X 10.10.3</a> and the new Photos app for Mac, a number of users are now getting their first tastes of Apple's replacement for iPhoto and Aperture. The release will also complete the rollout of Apple's cross-platform iCloud Photo Library service, offering users an easy way to keep all of their photos stored in the cloud and synced across their devices. Various pieces of the service have been in beta since iOS 8.0 was made available to developers last June. <br/> <br/> <h2>What Is iCloud Photo Library?</h2> <br/> While Apple has offered some iCloud photo services such as Photo Streams for some time, iCloud Photo Library is a new service still in beta that moves the user's entire photo and video library into the cloud. The service is part of Apple's push to make it as easy as possible for users to switch among Mac and iOS devices throughout the day, making the user's photos are available on all of their devices and ensuring any changes get quickly synced across devices. <br/> <br/> <img src="http://cdn.macrumors.com/article-new/2015/03/icloud_photo_library.jpg" alt="icloud_photo_library" width="1187" height="583" class="aligncenter size-full wp-image-440383" /> <br/> Initially planned to launch as part of iOS 8.0, Apple <a href="http://www.macrumors.com/2014/09/12/apple-demotes-icloud-photo-library-beta/">pushed the service back to beta</a> ahead of the public release as the company continued to refine the service and work on cross-platform capabilities. The Mac portion was also not ready for the public release of OS X Yosemite last October, but with the new Photos app for Mac ready for launch, all of the pieces are falling into place for iCloud Photo Library. <br/> <!--more--> <br/> <h2>Turning on iCloud Photo Library</h2> <br/> - <b>iOS 8.1 or later</b>: Open the Settings app and head to the iCloud section. Make sure you're logged in, and access the Photos section, where you'll find a toggle for iCloud Photo Library. This option can also be accessed through the Photos & Camera section of Settings. <br/> <br/> - <b>OS X 10.10.3</b>: Open System Preferences and head to the iCloud pane. If you're logged in, you'll see a list of the various iCloud services. Hit the "Options..." button next to Photos, and you'll see a window where you can turn on iCloud Photo Library. You can also manage settings within the Preferences section of the new Photos app directly. <br/> <br/> - <b>iCloud.com</b>: Photos stored in iCloud Photo Library are also accessible through Apple's web-based <a href="http://www.icloud.com">iCloud.com</a> service. Through the web interface, users can upload or download photos, browse via Moments and Albums view, print or email photos, and mark individual photos as favorites. <br/> <br/> <h2>iCloud Photo Library Settings</h2> <br/> The new Photos app for Mac that arrives with OS X 10.10.3 is built to work with iCloud Photo Library, although users can opt to use local photo libraries on their machines if they prefer. Users opting for iCloud Photo Library have the option of storing the original photos on their Mac, which is ideal for offline access, or a more flexible optimized arrangement that stores originals locally if you have enough storage space but uses lower-resolution versions if local storage is tight and only downloads the full-resolution versions from iCloud as needed. <br/> <br/> <img src="http://cdn.macrumors.com/article-new/2015/03/icloud_photos_prefs_mac.jpg" alt="icloud_photos_prefs_mac" width="516" height="467" class="aligncenter size-full wp-image-440393" /><center><i>iCloud settings in Photos for Mac preferences</i></center> <br/> Similar settings are available on iOS, where users can choose between storing full-resolution photos right on their devices or saving some space by storing lower-resolution versions onboard and keeping the full-resolution version in iCloud. <br/> <br/> On iOS and OS X, users will also continue to see an option for My Photo Stream, which is Apple's existing service that allowed users to automatically sync their last 1,000 photos between devices. On devices where iCloud Photo Library is active, there will no longer be a separate My Photo Stream album, as all photos are now included in the main library stored in iCloud. <br/> <br/> The My Photo Stream setting does, however, offer some level of integration between devices where iCloud Photo Library is enabled and those where it is disabled. Turning on My Photo Stream on a device with iCloud Photo Library is enabled allows the device to import Photo Stream photos from other non-iCloud devices and also send new photos out to My Photo Stream for display on those devices. <br/> <br/> <h2>Using iCloud Photo Library</h2> <br/> Once you understand that iCloud Photo Library stores and syncs photos across devices, usage is very straightforward and it behaves very much like a local photo library stored on the user's machine. Users can freely manage, edit, and save their photos as they have always done, with the added bonus of that work automatically appearing wherever they have iCloud Photo Library enabled. The original photos always remain stored in iCloud, making it easy to revert any edits made on a device. <br/> <br/> <center><iframe width="560" height="315" src="https://www.youtube.com/embed/a2o3Axm5x04?rel=0" frameborder="0" allowfullscreen></iframe></center> <br/> As with a local photo library, users can include photos from any source, making iCloud Photo Library more than the familiar Photo Streams of images taken on their devices. Photos and videos of a wide range of types from any source can be added to the user's library on one device, and they will sync to all other devices. <br/> <br/> One important consideration when deciding whether or not to use iCloud Photo Library is that it is an all-or-none proposition on a given device unless the user chooses to use multiple photo libraries on OS X. With a single photo library, there is no option to sync only some photos while the remainder remain stored only locally, so for example, users can not opt to have only their iOS device photos synced to their Mac via iCloud Photo Library but not have their full library of photos in the Photos app for Mac synced to iCloud and the user's other devices unless they want to manage multiple libraries. <br/> <br/> <h2>Pricing</h2> <br/> iCloud Photo Library taps into a user's iCloud account storage, which is also used for iCloud Drive document storage, device backups, and more. iCloud users receive 5 GB of storage for free, but users who wish to back up their devices to iCloud frequently find they need more than that, and iCloud Photo Library will only increase the need for additional storage. <br/> <br/> Apple offers several paid storage tiers for iCloud, priced on a monthly basis and ranging from 20 GB to 1 TB. The lowest paid plan at 20 GB costs $0.99/month in the U.S., with Apple also offering a 200 GB plan for $3.99/month, a 500 GB plan for $9.99/month, and a 1 TB plan for $19.99/month. Even the high-end 1 TB plan may not be enough for some users who have a lot of photos, requiring them to either archive some photos outside of the service or simply opt to not use iCloud Photo Library at all. <br/> <br/> If you fill up your iCloud storage allotment, new photos and videos will no longer be uploaded to iCloud, and libraries will no longer be synced across devices. In order to restore iCloud Photo Library functionality, users will need to either upgrade to a larger storage plan or reduce storage usage by manually deleting certain photos or other files from iCloud. <br/> <br/> <h2>Turning Off iCloud Photo Library</h2> <br/> So what if you've turned on iCloud Photo Library and later decide you don't want to use it anymore, either for a specific device or across all devices? On a specific device, iCloud Photo Library can be disabled the same it was turned on, through the iCloud portion of the Settings app on iOS device or System Preferences or Photos preferences on a Mac. If you are currently storing optimized versions of your photos, your system will give you the opportunity to download the full-resolution photos from iCloud, at which point you will have a complete local photo library on your device. <br/> <br/> If you prefer to turn off iCloud Photo Library entirely, you can head to the Manage Storage section of iCloud settings either in the Settings app on an iOS device or System Preferences on a Mac. In that section, you can choose to Disable and Delete iCloud Photo Library, after which point you will have 30 days to download your library to at least one device before it is removed entirely. <br/> <br/> <h2>Wrap-up</h2> <br/> iCloud Photo Library represents one of Apple's latest efforts to streamline the experience of using multiple devices, many of which have been bundled under the "Continuity" umbrella. While remaining separate, iOS 8 and OS X Yosemite integrate the user experience with features such as Handoff, which allows users to pick up right where they left off on composing an email, browsing the Internet, and more when switching devices; Instant Hotspot, which lets users easily tap into their iPhone's cellular connection to provide an Internet connection for an iPad or Mac with no configuration needed; and convenient features for answering phone calls and carrying on SMS conversations right from a Mac or iPad. <br/> <br/> Many of these Continuity features tap into iCloud as a method for linking various devices, and iCloud Photo Library takes that one step further to ensure the users' photos are available regardless of which device they are currently on. After an extended beta testing period as Apple has put together the various pieces for iOS, OS X, and the web, iCloud Photo Library is nearly ready for its full public release.<img width='1' height='1' src='http://rss.feedsportal.com/c/35070/f/648326/s/43f63728/sc/4/mf.gif' border='0'/><br clear='all'/><br/><br/><a href="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/rc/1/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/rc/1/rc.img" border="0"/></a><br/><a href="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/rc/2/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/rc/2/rc.img" border="0"/></a><br/><a href="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/rc/3/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/rc/3/rc.img" border="0"/></a><br/><br/><a href="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/a2.htm"><img src="http://da.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/a2.img" border="0"/></a><img width="1" height="1" src="http://pi.feedsportal.com/r/222166747764/u/49/f/648326/c/35070/s/43f63728/sc/4/a2t.img" border="0"/><div class="feedflare">
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Becoming Steve Jobs bio promises to set the record straig...

Yesterday, 10:00 PM

Posted By x-bot in iDevice News
A new book about Steve Jobs is coming later this month, and it’s the first look at the late Apple co-founder that the company has aided in making since Walter Isaacson’s biography. Becoming Steve Jobs is written by Brent Schlender<span class="ellipsis">…</span><div class="read-more"><a href="http://www.cultofmac...eve-jobs/">Readmore ›</a></div><img width='1' height='1' src='http://cultofmac.com.feedsportal.com/c/33797/f/606249/s/43f6169f/sc/38/mf.gif' border='0'/><br clear='all'/><br/><br/><a href="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/rc/1/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/rc/1/rc.img" border="0"/></a><br/><a href="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/rc/2/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/rc/2/rc.img" border="0"/></a><br/><a href="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/rc/3/rc.htm" rel="nofollow"><img src="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/rc/3/rc.img" border="0"/></a><br/><br/><a href="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/a2.htm"><img src="http://da.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/a2.img" border="0"/></a><img width="1" height="1" src="http://pi.feedsportal.com/r/222166751792/u/3/f/606249/c/33797/s/43f6169f/sc/38/a2t.img" border="0"/>

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Upcoming Steve Jobs Book Promises 'Sensational' N...

Yesterday, 09:46 PM

Posted By x-bot in iDevice News
becomingstevejobs-250x410.jpgThere's a new Steve Jobs book set to be published later this month, penned by Brent Schlender, a reporter who interviewed Jobs several times throughout his life and became close to him, and Rick Tetzeli, Executive Editor at Fast Company. Called Becoming Steve Jobs, the book aims to go beyond existing myths and stereotypes about Jobs, giving a look at a man who was only human, who "wrestled with his failings and learned to maximize his strength over time."

The book explores the story of how Steve Jobs made the transformation from an arrogant young man exiled from Apple to the visionary leader that skyrocketed Apple to fame. Schlender and Tetzeli interviewed many of Steve Jobs' friends, family, and inner circle, to get access to never-before-told stories. Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, and Robert Iger all contributed to the book. It also draws on the experiences Schlender had with Jobs in interviews across many years.

Schlender and Tetzeli make clear that Jobs's astounding success at Apple was far more complicated than simply picking the right products: he became more patient, he learned to trust his inner circle, and discovered the importance of growing the company incrementally rather than only shooting for dazzling game-changing products. .

Daring Fireball's John Gruber received an advanced copy of Becoming Steve Jobs and called it "the book about Steve Jobs that the world deserves." According to Gruber, it's an accurate retelling of the life of Jobs, with a "significant amount of new reporting. Some stories, he writes, "are going to be sensational."

The book is smart, accurate, informative, insightful, and at times, utterly heartbreaking. Schlender and Tetzeli paint a vivid picture of Jobs the man, and also clearly understand the industry in which he worked. They also got an astonishing amount of cooperation from the people who knew Jobs best: colleagues past and present from Apple and Pixar -- particularly Tim Cook -- and his widow, Laurene Powell Jobs.

A hardcover copy of Becoming Steve Jobs can be pre-ordered on Amazon.com for $21.78. There's also a Kindle edition and an Audible version.mf.gif


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